Regulation of Direct Selling Activities in the country

Regulation of Direct Selling Activities in the country
Last Date Feb 16,2016 08:30 AM IST (GMT +5.30 Hrs)
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With globalization and liberalization of Indian Economy in last two decades, numerous domestic and international companies have been drawn to investing in new modes of business/ ...

With globalization and liberalization of Indian Economy in last two decades, numerous domestic and international companies have been drawn to investing in new modes of business/ business models targeted at the huge domestic market especially in the consumer goods & services. Direct Selling is one of these modes where goods /services are sold directly by the producer/service provider to the consumers. For this different models such as Multi Level/Network marketing, Door to Door Selling, Online Selling, Tele-shopping are being used. These practices are new and different from traditional retail through shops. In the absence of a proper regulatory framework, retail through these models leads to consumer grievances, trader’s issues, slow growth of the sector etc.

The aim of this discussion is to deliberate and evolve views of all stakeholders for providing a regulatory framework to the sector.

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vinod n s 3 years 7 months ago

Dear sir,my name is Vinod and I am from Kerala. I have been an active participant of network marketing as a serious part timer since its inception in this country. It was 1996 when it started with the promise of free entrepreneurshíp to ordinary people like me.this industry offers maximum opportunity for enhancing the per capita of India.please bring laws to avoid cheating companies and to prevent local police to manipulate the money circulation act to bribe money from innocent networkers