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Give suggestions for creation of content for digital marketing course in using e-commerce site

Give suggestions for creation of content for digital marketing course in using e-commerce site
Start Date :
Jan 01, 2015
Last Date :
Jan 17, 2015
04:15 AM IST (GMT +5.30 Hrs)
Submission Closed

Program ObjectivesToday’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. ...

Program Objectives

Today’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. Online Display, Social Media, e-Mail & Mobile Marketing, etc. Each one of this tactics has to be planned properly and executed in an integrated manner to bring success.

NIELIT is a 100% owned organization of the Department of Electronics and Information Technology (DeitY), Ministry of Communications & IT, Government of India, is actively engaged in the development of human resources in the areas of IT; Electronics; Communication Technologies; Hardware; Cyber Law; Cyber Security; IPR; GIS; Cloud Computing; ESDM; e-Governance and related verticals. For details please visit http://nielit.gov.in 

NIELIT has developed a draft course outline on Digital Marketing in using e-Commerce sites for the rural populace to attain a basic level of computer literacy thereby contributing to increased and speedy PC penetration among the members of micro and small enterprises in rural India and also to use the realm of Digital media in marketing their products to the outer world. After completing the course the incumbent should be able to the use the computer for basic purposes of marketing their product and helps the rural business communities and artisans, etc. to use the e-Commerce sites as an effective tool over conventional marketing strategies for showcasing their products and selling.

The program is targeted at:

1. Artisan community from the rural area.

2. Web marketers, who want to enhance their professional prospects in the e-Marketing Domain.

3. Individuals / Beginners, seeking career opportunities available in e-Marketing Domain.

NIELIT seeks your comments regarding the content of the draft course.

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You may see the entire draft document at https://mygov.in/frontendgeneral/pdf/tentative-course-outline-for-digita...

The last date for submission of your comments is 16th January 2015.

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Showing 470 Submission(s)
Akshat Sharma
Akshat Sharma 11 years 4 months ago
In Today's world of Digital Marketing , the main core area is Internet security. People who are aware about the computer security are more comfortable on Internet marketing & shopping. So my suggestion would be more awareness about safe payment techniques & integrate Rupee Debit Card of Jan Dhan Yojna for direct Payment. The next big thing is target customer i.e SEO (Search Engine Optimization) , the power of basic search enable us to reach the target.
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balaji ooty
balaji ooty 11 years 4 months ago
I HAVE SMALL IDEA THAT IS "INTIALLY ALL YOUNG OR CHILDRENS WHO ARE CURRENTLY DOING THEIR EDUCATION FROM RURAL AREAS MUST BE SELECTED FROM EACH FAMILY , THEN THEY MUST PROVIDED WITH DIGITAL MARKETING COURSE"FOR A PARTICULAR PERIOD ,& THEY MUST INSTRUCTED TEACH THE COURSE TO THEIR FAMILY, THIS WILL MAKE SOME AWARENESS AMONG THEM ABOUT E-COMMERCE SITES ,OTHERWISE THIS COURSE CAN BE TAUGHT TO INDIVIDUALS SIMPLY BY PROVIDING A AWARENESS PROGRAM IN EACH STREET OF A PARTICULAR VILLAGE. THANK YOU....
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Rakesh Rohilla
Rakesh Rohilla 11 years 4 months ago
MY FACEBOOK PAGE IS 'CLEANDELHIMYRIGHT' ... I WANT TO WORK WITH THE LOCAL COUNCELLORS AND BODIES TO MAKE OUR STREET, ROADS CLEAN AND INCREASE THE GREENERY AROUND. THERE ARE SMALL THINGS WHICH WE CAN DO AND CAN ACHIEVE THE COMPLETE SANITATION AND CLEANINESS AROUND. IT WILL NOT BE AN EXTRA COST TO US BUT JUST DOING THE WORK DIFFERENTLY AND DOING SMALL EXPENSES TO ACHIEVE COMPLETE SANITATION. PLEASE MAKE ME A PART OF THIS PROGRAM. I WANT TO CLEAN OUR CITIES OUR WAY TO BRING THEM ON PAR WITH..
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Trilok Sindhwani
Trilok Sindhwani 11 years 4 months ago
Governance - Treat and make Indian Administrative Service as Indian Management Service; IAS into IMS. Each IAS must be evaluated on the basis or their managerial capabilities - ability to solve problems. Rules, power to make decisions, responsibilities and accountability must be defined. These must be made public. Their roles vis-a-vis MLAs and MPs must be defined. Make all this public. IMS must be accountable for development in their ministries. Same must be done with Indian Police. IPS.
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Devi Prasad Tripathy
Devi Prasad Tripathy 11 years 4 months ago
I have made an App for pm website mailed information to admin of mygov and messaged info to pm interact with honorable pm but no reply not even click on that link waiting for response. Or please notify me where should i mail or message all information regarding the app
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M SUBRAMANIAM
M SUBRAMANIAM 11 years 4 months ago
Part X-Task force from NTPC, BHEL, CEA must be constituted to find solutions for technical, life cycle problems faced from 67,500 MW Chinese Power Plants that would be installed in India by 2016 Government of India should enforce contractual obligation from Chinese equipment suppliers on service facilities and spares manufacture, availability. Immediate, life cycle cost performance audit through CAG with assist from NTPC, BHEL, CEA experts required to fix accountability, responsibility.
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M SUBRAMANIAM
M SUBRAMANIAM 11 years 4 months ago
Part IX Chinese Power Plants manufacturers promised to establish manufacturing facilities for ensuring; ready, immediate availability of insurance spares, routine maintenance spares, annual maintenance spares and breakdown maintenance spares; no such manufacturing facility established or functional so far; private sector, public sector state electricity boards, lending institutions, failed to carry out FRONT END APPRAISAL and DUE DILIGENCE before ordering and installing Chinese Power Plants.
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M SUBRAMANIAM
M SUBRAMANIAM 11 years 4 months ago
Part VIII Chinese Plants need imported coal for BHEL PLF standards; result 125 Mn Ton Coal import (22-12-2014) cost @Rs.US$10 Bn (Rs.62,500Crs) foreign exchange outgo, 40 years lifecycle coal import cost (NPV) US $400 Bn (Rs.25 Lakh Crs); Chinese equipments cannot operate on Indian Coal or blend with imported, coal (20%); BHEL equipments capable on both counts. India 180 Mn Ton coal import, rail port logistics capacity saturated. Additional 125 Mn Ton capacity cost US $10Bn (Rs.62,500Crs).
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