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Give suggestions for creation of content for digital marketing course in using e-commerce site

Give suggestions for creation of content for digital marketing course in using e-commerce site
Start Date :
Jan 01, 2015
Last Date :
Jan 17, 2015
04:15 AM IST (GMT +5.30 Hrs)
Submission Closed

Program ObjectivesToday’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. ...

Program Objectives

Today’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. Online Display, Social Media, e-Mail & Mobile Marketing, etc. Each one of this tactics has to be planned properly and executed in an integrated manner to bring success.

NIELIT is a 100% owned organization of the Department of Electronics and Information Technology (DeitY), Ministry of Communications & IT, Government of India, is actively engaged in the development of human resources in the areas of IT; Electronics; Communication Technologies; Hardware; Cyber Law; Cyber Security; IPR; GIS; Cloud Computing; ESDM; e-Governance and related verticals. For details please visit http://nielit.gov.in 

NIELIT has developed a draft course outline on Digital Marketing in using e-Commerce sites for the rural populace to attain a basic level of computer literacy thereby contributing to increased and speedy PC penetration among the members of micro and small enterprises in rural India and also to use the realm of Digital media in marketing their products to the outer world. After completing the course the incumbent should be able to the use the computer for basic purposes of marketing their product and helps the rural business communities and artisans, etc. to use the e-Commerce sites as an effective tool over conventional marketing strategies for showcasing their products and selling.

The program is targeted at:

1. Artisan community from the rural area.

2. Web marketers, who want to enhance their professional prospects in the e-Marketing Domain.

3. Individuals / Beginners, seeking career opportunities available in e-Marketing Domain.

NIELIT seeks your comments regarding the content of the draft course.

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You may see the entire draft document at https://mygov.in/frontendgeneral/pdf/tentative-course-outline-for-digita...

The last date for submission of your comments is 16th January 2015.

Showing 470 Submission(s)
vandhithangeorge
vandhithangeorge 10 years 7 months ago

The online market will be completely in the hands of a middle level person (Who with lucrative profit simply by cheating the final consumer of this programme), to empower this programme a seminar and awreness by college youths and students must be made with the help of panchayths and villages,and other govermaental institutions.

govindagarwal
govindagarwal 10 years 7 months ago

pradhanmantri jandhan yojna ke tahat jinke pass koi bhi document nahi ho unka bhi chota khata bank me khul sakta hai.yesa t.v.par prachar kiya ja raha hai. lekin hakikat me yesa nahi ho raha hai .koi bhibank yesa khata nahi khol raha hai. pradhanmantri ji is par dhyan de.

drjaspar
drjaspar 10 years 7 months ago

Save doctor and patients
after compleating their mbbs most of the doctor spend their time in preparing for pg entrance exam even 3 to 5 year in coachings etc. It is just a waste of human resource . And this is due to shortage of pg seats in medical college .

prsanjay2000
prsanjay2000 10 years 7 months ago

Survey must be taken like- which companies are using Digital marketing, How it is affecting the life of common man. What is its demerits and how it can be removed. How can we make it more effective and more beneficial. After proper survey & teamwork the content can be decided.

ptbalachandran
ptbalachandran 10 years 7 months ago

If Bureaucrats and Babus are treated as Supreme in implementing Govt. Welfare orders as they like by deviating from the real principle of Orders of GOI and Courts, it is sure that the Govt. and the Party in Power will be the ultimate waste for the public and their ire will be reflected at the Poling booths in any Democracy. Same happened to UPA and INC which is getting routed out in all States. Pray to control the Bureaucrats and Babus in implementing Orders to save Modiji and Govt.

bsunilar
bsunilar 10 years 7 months ago

e-commerce in rural areas through the network of existing postal system would be wonderfull, farmers would not have to leave farms to buy city level goodies.

sunilhebbar
sunilhebbar 10 years 7 months ago

Sir, Sharing an idea on how post office can be big player in e-commerce, we can get Post Bank a subsidary of post office, which will help in lending to business men, then we have a online portal like Amazon be created, we have the post office network to connect to various villages so that small business gets connected to rest of India. Sharing an idea and this will help development and upliftment ...http://postofficesleeping-gian.blogspot.in/2015/01/post-office-sleeping-giant-how-post.html

moinsyed
moinsyed 10 years 7 months ago

Branding, customer care service, product quality efficiency, back office co-ordination, payment flexibility, logistic compatibility, data analytics support and customer satisfaction rating and feedback review.

ghanesh.jain
ghanesh.jain 10 years 7 months ago

"Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably”.
This definition of marketing rightly emphasizes the focus of marketing on the customer,while at the same time implying a need to link to other business operations to achieve profitability.
Some points are we included :
1. Create Micro Content
2. Leverage Social Reviews to Automate Word of Mouth Marketing
3. Run a Launchrock Campaign
4. Create a Board on Pinterest

nithychandran
nithychandran 10 years 7 months ago

In Kerala all the vegetables and fish available in markets are highly contaminated with more than normal rate of pesticides/ amonia which is very harmful for health.

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