The One District One Product (ODOP) is aimed at manifesting the vision of the Hon’ble Prime Minister of India to foster balanced regional development across all districts of the country and to select, brand, and promote One Product from each District (One District – One Product) of the country for enabling holistic socio-economic growth across all regions.

The Department for Promotion of Industry and Internal Trade (DPIIT), in collaboration with MyGov, plans to host ‘ODOP Wall Grand Challenge’ to highlight the unique crafts/products of India and its diversity to the world, promote Make in India and AtmaNirbhar Bharat. We seek to invite innovative ideas from individuals, startups, and other enterprises to design the designated space for the ODOP Wall on the theme of ‘New India’.

‘New India’ is a term to describe the vision of a modern, developed, and prosperous India which aims to unveil the diverse cultural heritage and propel the idea of ‘Hamari Sanskriti, Hamari Virasat’ to the global community.

Technical Parameters:
1) All participants are to keep the theme in mind while submitting their designs.
2) Keeping the idea of inclusivity in mind, the participants have to incorporate ODOP-identified products in their designs. The ODOP Product list can be accessed here.
3) The specifications of the Wall are as follows:
• Height- 12 feet
• Breadth- 10 feet 11 inches

Gratifications:
• The Selected Design will be rewarded with a Cash Prize of ₹ 2,00,000/-
• The Selected Design will be used at Vanijya Bhawan, Ministry of Commerce and Industry.

Click here to read the Terms & Conditions (PDF: 98 KB)