Making the Mission to Clean India a Mass Movement
Hon. Prime Minister Narendra Modi gave a clarion call to citizens, government institutions to dedicate 100 hours every year towards cleanliness. In his message, he writes,
"On 2nd October we are launching Swachh Bharat Mission, a massive mass movement that seeks to create a Clean India. Cleanliness was very close to Mahatma Gandhi's heart. A clean India is the best tribute we can pay to Bapu when we celebrate his 150th birth anniversary in 2019."
The MyGov platform is set to launch a dedicated website in the coming days where citizens can contribute their bit and share their experiences of volunteering for the cause thereby making Swachh Bharat a people's movement. Several Ministries and government bodies have already started taking up cleanliness drives and activities.
Some glimpses of cleaning activities at NIC offices
1. At NIC Head Quarter (Lobby Area) on 27 September 2014